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If you’re looking for ways to get people excited about your food truck business quickly and easily, don’t discount the power of custom awnings. Designed with your company in mind, they can help with branding and get the word out about the quality food you serve. If you want to further your reach in different areas of a city, consider excellent design elements, including color, typography, sizing, logo, and layout. People should be able to identify your food truck from others in the city by appearance alone.
The different elements of design that make up a quality awning are listed in detail below for you to explore. That way, you have a greater understanding of its worth as an advertising piece for your business. You’ll get the most value that you can from the addition of the awning to your food truck because you know why people are attracted to mobile eateries that offer them more than those that don’t.
According to psychologists, certain colors evoke specific emotional responses from people. Advertisers have used the fact to their advantage for years, creating custom campaigns using colors such as red to evoke passion and love, blue for instilling feelings of peace and tranquility, and black to suggest something is luxurious and premium. Think about how color can play to your benefit when advertising your unique cuisine.
Everyone has seen the hilariously bad typography choices circulating the internet. The lettering is hard-to-read, giving people the impression that one word spells something entirely different. The fonts you choose to use for your awning can draw a crowd by being a visible part of your landscape. Even though your business is mobile, people will come to look for the truck with your name and slogan written across the awning.
You want your message to be legible so people can see it without issue. Playing with the sizing of the fonts that you choose to include on your food truck awning is imperative. It helps you understand how other people come to recognize your eatery-on-wheels. If a font is too small, it gets hidden from view and hard to see from a distance.
Among the most important details to include on your awning is your logo, if you have one. That way, you’re able to create consistency within your branding. Your social media accounts, website, and physical marketing items have the same image or word-based logo on them. It creates credibility and familiarity, which are two things your customers appreciate.
How everything comes together on your food truck awning also makes a difference. The layout can make it easier to read and identify your business from others in the area. It tells a lot about your values, too, because the entire package of color, typography, sizing, and logo tells your story in a quick and impactful way. Be mindful of how the designer arranges everything on the awning so you can get the most bang from your advertising buck.
If you want to make a great first impression on your food truck customers, invest in quality custom printed awnings with details about your business on them. Not only are they a way to generate interest in the food you sell, but they also protect customers wanting to get out of the sun, rain, or snow. You can give them a break from the elements while exceeding their high expectations for delicious food truck eats.
We ensure that every concession trailer, catering trailer, or hot truck we sell is Federally compliant from day one. California Cart Builders' knowledgeable "Approval Assistance" team can work as a liaison between you and your health department to make sure your unit will pass your local Health codes.
We are the Leading manufacturer for a Mobile Kitchen and High quality concession trailer. If you are looking for hot truck, or commercial catering trailer, and concession trailer you have come to the right place.
Mobile kitchen or Hot Truck are best to Franchise your restaurant.
