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It’s no secret that people like free stuff. Even cheap freebies make customers feel like they get more for their money. These seven complimentary items are cost-effective, and every food truck customer will love you for them.
If you’ve ever been through a drive-thru and had to pay for your dipping sauce, you’ll understand why this one is at the top of the list. Nobody wants to buy three cups of ranch dressing for their fries.
Don’t skimp on sauces. You can save money by making your own, or you can buy packets at wholesale prices. Either way, it’s worth it to offer free condiments.
Another thing that people expect to get for free is water. Many places offer free h2o from the tap. Make sure you have clean water before you do this, though. Find out the water quality in your area. If it’s necessary, there are filtration options that are worth the one-time cost.
When eating outdoors, paper napkins just don’t cut it. They tear easily and fly away with every wind gust. Offer your customers free wet wipes instead. Wholesale suppliers offer individual, customizable wet napkins for a couple of pennies per wipe. Not only will your customers love them, but they’re also an opportunity for cheap marketing.
Show customers your eco-awareness by offering reusable drink cups. Plastic tumblers with a lid and straw can be found relatively cheap (less than a couple of dollars) and are a great promotional item for brand awareness.
If the tumblers are a little pricey, go for branded, reusable straws instead. You can purchase them at wholesale prices for a quarter per straw. One popular variety is “mood” cups or straws that change color by drink temperature.
This idea is a little different than a complimentary item, but it’s still a great way to offer freebie deals to customers. Add an easy and cheap dessert to your menu that customers receive free with certain purchases.
If dessert isn’t something you want to offer, include free drinks when customers order a complete meal. If you adjust your prices appropriately, you won’t lose any profit, and customers will appreciate the meal discount.
Don’t forget about the parents in your city. Offer their kiddos a colorable menu and crayon packs. Especially if you have a small seating area, parents will appreciate giving their little ones something to keep them busy while they wait for their food.
Most parents will go out of their way to choose family-friendly places. Set yourself up with a simple child menu and offer free drinks or desserts with their meals, too.
The best way to keep your freebies cost-effective is to find a good wholesale supplier. Do your research and don’t settle on just one supplier for everything. When you find one you love, don’t be afraid to ask if they’ll give you a discount for your monthly loyalty.
All in all, the best way to keep your customers happy is to stay inclusive and helpful. Show your customers that your top priority is their experience. Add your logo to their freebies whenever possible. You’re guaranteed to make it onto plenty of social media feeds.
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